“Digital Champions” with James Dayton of Buck Wild Media

On “Digital Champions,” our host, Greg Kirkham, speaks with experts and professionals from across the country operating in the digital marketing and media space. In this segment, Greg spoke with James Dayton of Buck Wild Media.

Short company description: performance based marketing agency What was your first job in Media?: producer What is the biggest change in marketing that you see coming in the next 2 years?: List any trade organizations or groups that you belong to, if any: Why is it important for a business to hire an outside ad agency as opposed to having just an internal marketing director?: What is one tip that you would give when it comes to digital marketing?: don’t be afraid to take calculated risks

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